Indiana-based Carpenter Realtors may be the first residential real estate brokerage in the Indianapolis area to use tag-reading technology for smart phones.

Specialized bar codes will be on Carpenter materials ranging from print advertisements to yard signs. When the phone snaps a picture of the bar code, the square footage, taxes and other information pops up on the screen. So does an offer to tour the property via video or photo gallery.

For the full story, see IBJ.com.